Your Scene, Their Rules: How Discord Became Rock's Most Powerful Talent Agency
Forget the A&R guy in a leather jacket nursing a warm beer at the back of the venue. Rock's new kingmakers are anonymous usernames arguing about B-sides at 2 a.m. in a Discord server with a skull emoji in the name. We went deep into the rabbit hole so you don't have to — and what we found is equal parts thrilling and deeply suspicious.