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Latest Articles

Industry Rant

Your For You Page Has the Attention Span of a Goldfish and It's Murdering Music

A generation raised on 15-second clips is now the primary consumer of music, and the industry has noticed. The guitar solo is dying. The slow burn is dead. And the musicians who actually know how to play are losing to teenagers lip-syncing in ring light glow. Here's why that should terrify you.

Music Culture

Sorry For Rocking: How Guitar Heroes Got Way Too Nice and Ruined Everything

Rock and roll used to mean something dangerous — a raised middle finger at polite society, a lifestyle that made your parents genuinely nervous. Somewhere between the algorithm and the brand deal, our guitar heroes started apologizing for existing. We're here to say: stop it.